Archives by Tag ' Payload Capacity '
Jul 9, 2026

  With the arrival of the latest heavy-duty lineup, local landowners are looking closely at how the updated specifications translate to real-world capability on the tract. To get the ground truth on what these numbers mean for daily operations, we sat down with the Service Director at Cecil Atkission Ford to break down the capabilities […]

Apr 21, 2026

Deciding on a new half-ton pickup for the job site often comes down to how much real-world utility you can squeeze out of a single vehicle. For crews operating around Hondo, the choice between the 2026 Ford F-150 and the Ram 1500 involves looking past the chrome and focusing on which frame can handle the […]

Mar 11, 2026

As the General Sales Manager here at Cecil Atkission Ford with over 10 years of experience, I’ve worked closely with ranchers and farmers around Medina County who face the challenge of choosing the right truck for their specific hauling needs. Whether you’re moving livestock from pasture to pen near Lakehills or hauling large amounts of […]